UrUhr-Principle

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The Ur Uhr principle

 

The first watch ever produced (Die Ur Uhr - or 'the primordial watch') of course only had one single hand. For example, both the sundial and the hourglass provide a simple and original form of measuring time. A true MeisterSinger watch follows its' role models in this endeavor. In the beginning a watch was purerly a measuring instrument such as a tachometer is today. No one questions that most measuring instruments only have a single hand. This should be obvious for a watch as well, as it is an instrument measuring time.

That is why MeisterSinger pulls out the watch from the acessories drawer and puts it back into the
instruments drawer without neglecting the wearers' aesthetic sensibilities. A MeisterSinger watch is always modern, because its philosophy reflects an original form of time perception, which seems to be more current than ever in today's world.

That makes a MeisterSinger
a true "Ur Uhr" and therefore we are not afraid to ailgn ourself with the sundial, hourglass and the like!